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Debra Scarpa: The Power of a Visionary & Integrator Relationship

Episode 125 of Window Treatments for Profit

Today With Debra Scarpa:

Welcome to the Window Treatments for Profit podcast. Today on the show we have award-winning designer and marketing professional, Debra Scarpa of Home Designer Marketing.

Debra recently joined us on the podcast to discuss common sales objections, and she is back today to share her expertise on the Visionary and Integrator relationship and how it can benefit your business. Visionaries and Integrators are wired differently, and have strengths that complement one another. Visionaries are the “what and why” and Integrators are the “how.” This leads to different responsibilities and accountabilities across your business and thus, getting more done!!

More About Debra Scarpa:

Debra Scarpa is an award-winning designer and owner of Home Designer Marketing with over 30 years in the marketing industry. Home Designer Marketing helps interior designers transform their brands to get found online, win their dream clients, & work smarter by streamlining their processes. Our team guides your business to success with custom branding, logos, websites, local SEO, social media, email marketing, and improved processes.

The Power of a Visionary & Integrator Relationship

Are you constantly bursting with new ideas but struggle to choose a clear path or stay focused?

As a home design business owner, you’re probably a Visionary. You wake up with 20 new ideas, meanwhile, you’ve already got a million other things on your plate so it’s near impossible to implement anything new. Why is this?

To put it simply, it’s just how you’re wired. What you need is someone entirely opposite of you on your team – remember, opposites attract! This person is called an Integrator. Visionaries and Integrators are wired completely different and have strengths that complement one another. Visionaries are the “what and why” and Integrators are the “how.” This leads to different responsibilities and accountabilities across your business and thus, getting more done!!

Listen to this podcast if you’d like to learn more about the Visionary Integrator relationship and if it will benefit your business.

Connect with Debra Scarpa

Website 

Sign up for a Free Brand, Website, & SEO Audit

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Other Shows Mentioned:

#93: Debra Scarpa: How to Handle Common Sales Objections

A Well-Designed Business:

#492: Laura Umansky: Leadership is the Secret Sauce of Success

#564: Vicky Serany, Southern Studio: Thriving Despite Covid-19

#824: Kaitlyn Wolfe: Rapidly Scaling a Successful Design-Build Business

 #233: Design Biz Live – Do this Self-Assessment of Your Skills 

#799: Power Talk Friday: Jamie Van Cuyk: What You Need to Consider When Making Your Next Hire

Other Resources Mentioned:

Brand, Website, & SEO Audit: https://www.homedesignermarketing.com/audit

Rocket Fuel Assessment: https://rocketfueluniversity.com/assessments/

Kolbe Assessment: https://www.kolbe.com/kolbe-a-index/

Window Works skill-set assessment: https://windowworks-nj.com/designbiz2/

Exciting Windows!

Eileen Hahn

Behind the Design