What Level is Your Design Business?

Rosemarie Garner: Decide What Hat You Are Wearing

Episode 28 of Window Treatments for Profit

Today with Rosemarie Garner

Welcome to Window Treatments For Profit. Today with Rosemarie Garner, owner of R Garner Custom Designs LLC, we talk about how beneficial it was for her to have a mentor, Elke Horn, and how Elke encouraged her to make three specific changes in her business that Elke promised would increase her revenue. Although initially second guessing these changes, Rosemarie followed through with them and indeed, started making more money.

The Breakdown

[2:34] Rosemarie jumps right in with her story of deciding which hat to wear. 

[15:50] Rosemarie explains her second lesson with Elke, to take your business out of your home. 

[21:00] Rosemarie shares the actual reason why moving her business into a studio space resulted in more revenue.

[35:00] LuAnn explains the benefits of teaching a new hire how to do the SOP.

The Ah-Ha Moments

“You need to figure out what hat you are wearing.” – Rosemarie Garner


“I know that when we make a sound decision to lean into a niche that it always opens the door to more business, even if we are afraid to do the opposite.” – LuAnn Nigara


“Delegating and hiring people will make me more money.” – Rosemarie Garner


“We teach for 80% of everything we do, and we have weekly meetings with our employees on a one on one and group basis where we’re able to address the 20% of things that we need to inform them to be successful.” – LuAnn Nigara


“Have faith in the lessons you have learned over the years and embrace them.” – Rosemarie Garner

More About Rosemarie Garner

Rosemarie Garner owns R Garner Custom Designs LLC, a to-the-trade custom workroom serving the Northern New Jersey and New York City areas. Her specialty is Roman shade fabrication with an emphasis on detailed trim application, but she also offers drapery panels, pillows, cushions, and bedding. Rosemarie’s work has been featured in Window Fashion VISION, Better Homes and Gardens, and Design NJ, and she was named a 2020 Industry Influencer by Window Fashion VISION. Rosemarie has taught at Workroom Tech and for CWC. You can find out more at http://www.rgarnercustomdesignsllc.com, as well as on Facebook, Instagram and Houzz (all rgarnercustomdesigns).

Connect with Rosemarie Garner




Our Favorite Links


Madeleine MacRae’s Home Pro Toolbox



Vitalia Inc.

Exciting Windows

What’s new with LuAnn Nigara



Inside Voice, Outside Voice

Purchase LuAnn’s Books Here:

Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action

Book 2: A Well-Designed Business – The Power Talk Friday Experts

Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2

Connect with LuAnn Nigara

LuAnn’s Website

LuAnn’s Blog

Power Talk Friday

Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast

Other Shows Mentioned:

A Well-Designed Business #749- Peggy Morgans: How Do I Get My Business to Sell?