WWLD: Year-End Tune-Up, Part 2: Lock In Your Profit Plan
Today on Window Treatments for Profit Feeling like your profit margin doesn’t match your effort? You’re not alone—and you’re not doing anything wrong. But you might be missing what’s... (READ THE FULL DESCRIPTION)
WWLD: Year End Review, Part 1, The 4 Step Profit Fix
Today on Window Treatments for Profit As the year winds down, it’s time to stop the hustle long enough to take a real look at your business—what’s working, what’s not, and what needs to... (READ THE FULL DESCRIPTION)
WWLD: Marketing on a Budget, How to Get Found Without Burning Cash
Today on Window Treatments for Profit You don’t need a big budget to make a big impact. In this solo episode, LuAnn shares real, practical ways to market your window treatment business without... (READ THE FULL DESCRIPTION)
WWLD: Sun Shading Expo NA: How to Future-Proof Your Window Treatment Business in One Week
Today on Window Treatments for Profit Sun Shading Expo North America: Will You Be In the Room Where It Happens? Join LuAnn Nigara at the 2025 Sun Shading Expo North America in Indianapolis. This... (READ THE FULL DESCRIPTION)
WWLD: Volume or Value? Two Proven Models to Grow a Profitable Business
Today on Window Treatments for Profit If you're scaling your window treatment business past $2 million or if you're on your way there, it's time to get serious about how you're building. In this... (READ THE FULL DESCRIPTION)
WWLD: Think Like a CEO, Sell Like a Pro: The KPI Shift That Changes Everything
Today on Window Treatments for Profit If you’re still setting sales goals without a plan to hit them or worse, without tracking the activity that drives them, it’s time for a reset. In today’s... (READ THE FULL DESCRIPTION)
WWLD: Too Much Competition in Your Area? Raise Your Prices Anyway. Here’s How and Why
Today on Window Treatments for Profit Two window treatment businesses. Same town. Same products. Totally different results. One is always discounting to close the sale. The other commands top dollar... (READ THE FULL DESCRIPTION)
What Would Lu Do: “Someday” Is Not a Strategy: How to Step Into CEO Mode and Finally Move the Needle
Today on Window Treatments for Profit Let’s be real—strategic planning sounds great… until the phone rings, the orders stack up, and your inbox explodes. But if you’re stuck working in... (READ THE FULL DESCRIPTION)
What Would Lu Do?: Not Deciding Is a Decision
Today With LuAnn Nigara: If 2025 has felt unpredictable, up and down, or just plain stuck—you’re not alone. But here’s the hard truth: not deciding what to do next is still a decision. And... (READ THE FULL DESCRIPTION)
Laura Nelson: 30 Years of Custom Work and Community
Today With Laura Nelson: In today’s episode, LuAnn welcomes longtime friend and industry expert Laura Nelson, owner of Sew Nice in West Lafayette, Indiana. With over 30 years of experience in custom... (READ THE FULL DESCRIPTION)
Podcast Collections
- Hiring & Team Management
- Vita's Tips in Ten
- C-Suite Talks
- Window Treatment Sales
- Be the CEO
- Window Treatment Processes
- Business Development & Lead Generation
- Lessons From Seasoned Entrepreneurs
- Window Treatment Marketing
- Bound by Business
- Meet the WCAA
- Working with Interior Designers
- The Customer Experience
- Technology & Innovative Tools
- On Air Strategy Sessions
- Digital and Social Media
